“On behalf of CMAE England, may I thank you so much for a very successful finance seminar. The seminar was a triumph and we have received some of the best feedback from our members. These include: ‘Fantastic course for a day session’ ‘Excellent course, very informative’ ‘Training given with enthusiasm and presented in a very professional way.”

“We have been using arena4finance for over 10 years now because the content is so useful and relevant from a professional development perspective for many roles within hospitality. Debra gives attendees confidence and takes the time to adapt to their needs and ensure a full understanding to take back to the workplace.”

“Just a short note to say a huge thank you to you for helping make MIDAS such a big success! Thank you for an absolutely perfectly pitched Master Class! You’re a star!”

"We were so pleased to work alongside Debra to provide our students with a realistic hotel experience using the HOTS Simulation. Debra illustrated how the game can be used to provide an engaging and rewarding experience for the student teams, tasked with running a virtual hotel."

"Debra Adams is simply amazing at helping non-financial managers to not only understand, but actively engage with, the commercial and financial aspects of their operation. She has a wealth of in-depth knowledge of both operational and strategic finance, specifically in the hospitality industry where margins are tight and cash flow imperative. Knowing the content is one thing, but knowing how to teach others is what Debra excels at, with her years of experiences as a professional lecturer, trainer, coach and teacher."